Toubkal Views guide leading a trek in the High Atlas Mountains

About us

About Toubkal Views

Discover Morocco. Experience the difference.

Our story

Welcome to Toubkal Views, a locally founded Moroccan travel company created by passionate professionals with deep roots in the Atlas Mountains and extensive experience in Moroccan tourism.

Our mission is simple: to help travelers discover the real Morocco through authentic experiences, professional guiding, local knowledge, and unforgettable adventures.

From the spectacular peaks of the High Atlas to Morocco's historic cities, we create carefully organized experiences that combine adventure, culture, nature, and genuine Moroccan hospitality.

The Toubkal Views office in Marrakech with the company sign

Meet our founders

Mustapha Amazouz

Co-Founder & CEO | Tour Leader

Mustapha Amazouz is an experienced Moroccan tour leader and mountain professional with a deep connection to the High Atlas Mountains. As the founder and CEO of Toubkal Views, he brings local knowledge, leadership, and a strong passion for creating memorable travel experiences.

His experience in Morocco's mountains and tourism industry allows him to design and coordinate authentic trekking adventures, mountain excursions, cultural experiences, and tailor-made journeys throughout Morocco.

For Mustapha, tourism is more than simply showing visitors beautiful places. It is about sharing Morocco's landscapes, traditions, culture, and hospitality while creating meaningful connections between travelers and local communities.

Ahmed Amzil

Co-Founder & CEO

Ahmed Amzil brings more than 16 years of experience in trekking and tourism in Morocco. With extensive knowledge of the Atlas Mountains and destinations across the country, Ahmed has built his career around helping travelers discover Morocco safely and authentically.

He is also a licensed Moroccan tour guide, specializing in both trekking experiences and city tours. His professional experience, destination knowledge, and understanding of Moroccan history and culture allow him to provide travelers with a deeper perspective of the places they visit.

Whether exploring mountain trails, discovering traditional villages, or visiting Morocco's historic cities, Ahmed is committed to providing safe, well-organised and genuinely local journeys.

Our philosophy

At Toubkal Views, we believe the best journeys are those that go beyond sightseeing. We want our guests to experience Morocco through its people, landscapes, traditions, food, history, and culture.

With experienced local leadership, professional guides, and a passion for responsible tourism, we aim to make every journey safe, authentic, and unforgettable.

Toubkal Views — Discover Morocco. Experience the difference.